ABOUT
OUR STORY
Phoenix Recycling Group are a nationwide recycling business, Aotearoa New Zealand’s largest privately held metal recycler and are proudly 100% New Zealand owned, incorporated in 2013.
Explore our business
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Phoenix are mitigating climate change by delivering the circular economy, recovering metals which are infinitely recyclable; diverting them from landfill, reducing deforestation and mining of virgin resources. Phoenix collect, accumulate, process, package, transport and export over 130 types of metallic product specifications.
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Phoenix are independently Toitu Envirocare Carbon Reduce certified - offsetting every truck kilometre, every equipment movement between and within our yards and demolition sites, and every container movement to the destination port of our global recycling partners as they electrify.
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Phoenix have successfully horizontally and vertically integrated a nationwide metal recycling service to deliver consolidated recycling solutions, with corresponding sustainability data and emissions reporting for their customers climate related disclosures. Phoenix have positioned themselves to lead Aotearoa NZ’s circular economy and contribute to Aotearoa NZ’s UN SDG commitments for 2030 and beyond.
TIMELINE
OUR HISTORY
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FEB
2026
Hanna Botha joins Phoenix board as Non-Executive Director
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NOV
2025
Roger Wilson joins Phoenix as Non-Executive Director
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DEC
2024
Phil Hand joins Phoenix as Executive Director
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APR
2024
Phoenix Metalman renames as Phoenix Recycling Group
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MAR
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FEB
2024
Launch of E-Waste recycling
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FEB
2024
Acquisition of E-Cycle batteries
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AUG
2023
Launch rebrand, new website and other waste batteries service nationwide
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APR
2023
Acquisition of Taupo Metal Recyclers
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NOV
2022
Acquisition of Metal Salvage; North Shore Auckland (Inc. 1972)
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OCT
2022
Acquisition of Timaru Metal Recyclers (Inc. 1999)
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SEP
2022
Acquisition of Otago Metal Industries and Palmers Scrap Metal (Inc. 1973)
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JUL
2022
Phoenix board established (L-R: Grant Graham - Chair, Henry Withers - Non Executive Director, Eldon Reeve - Executive Director, Hilary West-Reeve, Executive Director
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JUL
2022
Acquisition of Blenheim Metal Recyclers (Inc. 2008)
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JUN
2022
Co-owners Eldon Reeve and Hilary West-Reeve sell 50% shareholding to Forthco
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MAR
2022
Acquisition of GMR Wellington and Levin (Inc. 2003)
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NOV
2021
Acquisition of Scrapman Kaiapoi
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JUL
2021
Acquisition of Metalman
(Inc. 1997)
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DEC
2020
Eldon and Hilary West-Reeve purchase remaining shares from previous shareholders; increase ownership to 100%
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APR
2019
Acquisition of Metallic Scrap Metal - Hamilton
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2019
Rebranded as Phoenix.
New logo and signage role out.
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MAY
2018
Acquisition of Kamo Scrap Metals
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2017
Phoenix Advisory board established with independent advisor – Bellingham Wallace - Director Mike Atkinson
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2013
CMA Recycling acquired by Eldon Reeve and previous shareholders
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APR
2013
Phoenix Metal Recyclers NZ Limited incorporated 18 April 2013
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2008
CEO & Founder Eldon Reeve purchased Metal Exchange Otahuhu Auckland
